Diamond buying has gotten easier! Or has it?
Many years back buying some diamond jewelry was sort of simple. You know… if you wanted to get some diamond earrings, a diamond bracelet, or a diamond wedding ring, you’d go down seriously to your favorite local diamond jewelry store, you’d sit down, and then you would choose your favorite piece of diamond jewelry from your trusted family jewelry. Well some of this scenario has changed a little in the past 30 years and now it is your decision, the diamond jewelry shopper, to play a more active part in this technique and so you should do your homework when you make your purchase.
The 4 basic elements that produce up the pricing of diamonds are pretty straightforward. But like anything else, once you obtain past the basics, the data overload starts to be more than many consumers need to know. The very first 3 components of a diamond’s pricing; Clarity, Color, and Carat Weight are pretty simple to understand. The heavier the diamond (a greater Carat weight), the more it’ll cost. The less “stuff” inside the diamond (a higher Clarity), the more it’ll cost. The more it looks like “ice” (a higher Color, more colorless), the more it’ll cost. You can find charts you should use for reference therefore it is sort of simple to comprehend.
Usually the one “C” that provides you the most trouble.
The “Cut” of a diamond is the largest factor in how beautiful a diamond will be… meaning that when a diamond is cut to exacting angles and proportions, the diamond’s potential beauty is going to be realized. It’s this one factor that can account for nearly 50% of a diamond’s value! As it pertains to the Cut of a diamond, there are numerous individuals who can become confused about what all those numbers and terms mean. Over the years, diamond cutters have already been improving their methods and the caliber of their finished product. There are a handful of things that have been driving these improvements. The very first is the greater quantity of Gemologists which are employed in the jewelry business and they are able to quickly and accurately tell the difference between well cut and poorly cut diamonds.
The other big change has been the wide spread use of diamond grading reports, which have become a “must have” part of the diamond transaction. Even with your changes in the diamond buying process, a diamond’s Cut can still be described as a minefield of misinformation and confusion. Must be diamond includes a grading report it does not guarantee that the diamond is going to be beautiful. When it comes to a diamond that comes with a grading report, it is better if you merely accept diamond grading reports that come from GIA, AGSL, or GCAL. These diamond grading reports do have a Cut grade that may be trusted and that can be utilized to compare with other diamonds. The main topics diamond grading reports may be pretty involved and solutions that you can depart out of this general rule.
What’s a customer to accomplish?
Information is going to be a significant part of any diamond buying process but there is also another element that must not be overlooked. That element? Trust. Just imagine the procedure everyone should proceed through when considering buying some diamond jewelry from an area jewelry store. You would wish to think about a local jeweler who others have recommended, who has experience, who is a Gemologist, who is located in proper jewelry store, who will spend time with you, and who will freely give you the information that you should make the best decision.
This same type of criteria should also apply to whatever you encounter in the online world of diamonds. I’m amazed by the total amount of incorrect details about diamonds that exists on the Internet 鑽石樓上鋪. The people dispensing this misinformation say that they’ll help you save 70% or $2,987.43 on the next diamond purchase and at the same time they’re attempting to sell you their new e-book “The Diamond Secrets that jewelers don’t want you to learn!” for $97.
Would you purchase a diamond from a person who has put up a tent at the corner next to the gas station? This is actually the same tent that just the other day had big banners stating “Information On How To Save $$ on Cell Phones” but now those banners say “Information On How To Save $$ on Diamonds!” ;.In the event that you enter the tent, they don’t bother suggesting any reason you should believe anything they have to say. You can find probably some pretty pictures and some bright lights in there. If you can find their “About Us” button and you click it… up pops “We’re committed to bringing you the best diamond buying information” ;.OK, that’s nice… but what does it mean? Who is “we”?, what experience does “we” have in the jewelry business?, does “we” have any experience in actually buying and selling diamonds, why should you imagine an individual word that “we” has to express?, and have you got any reason to trust “we”?
Don’t stray too much off the trail!
In the search for the best diamond or piece of diamond jewelry it is definitely best to not be distracted by the siren’s song of low prices. You generally get everything you pay for. The local retail diamond jewelry store might have higher diamond prices (maybe they might manage to match online diamond prices!) but there is also diamonds that you can see before you decide, they might have an excellent trade up program, they might provide a free appraisal, they might offer free checkups / cleanings, they might offer free ring sizings, they might offer lifetime damage or loss guarantees, and a diamond purchased from their store could have the added cachet of being an item of diamond jewelry from Tiffany verses an item of diamond jewelry from super-ultra-dirt-cheap-diamonds.com.
The internet diamond retailers do offer a stylish option to traditional diamond retail jewelry stores. Online diamond retailers do offer quality diamonds at good prices along side to be able to set the diamond in to a basic mounting however it will need more focus on your part along side creating a purchase of an item sight unseen. Because this sort of purchase is a blind transaction… trust in your basic diamond knowledge along side trust in the business you’re working with is going to be essential.
Start and stick with the basics! The 4Cs and trust.
Bud Boland has been in the jewelry business for 40 years and did sets from watchmaking, diamond setting, jewelry making, and is a huge Gemologist for nearly 35 years. He’s a Graduate Gemologist from GIA, which is also the place where he was an Instructor. He has taught about diamonds to countless students from all around the world.